• 10.28.2013 – TBC Corporation Launches “Sumitomo Supercar Speedway” Sweepstakes. Winner to Receive Racing Expedition

    Palm Beach Gardens, FL. – October 28, 2013 - TBC Corporation (TBC), one of the nation’s largest marketers of automotive replacement tires and the exclusive distributor of Sumitomo tires in North America, announced today that it will send one lucky Sumitomo Tire Facebook fan on a thrilling, all-inclusive racing expedition as part of its Sumitomo Supercar Speedway Sweepstakes.

    Beginning October 28 and running through November 30, 2013, racing fans are encouraged to visit Sumitomo’s Facebook page - www.facebook.com/sumitomotire - every week to vote for their favorite American Muscle Car or Import Sports Car.

    Fans have the opportunity to advance through 4 virtual laps of heart-pounding, rubber burning races for a chance at the grand prize. Each week’s winning vehicles will advance to the next “lap” until a fan favorite crosses the finish line! At the conclusion of the contest, 3 winners will be picked at random from the group of entries. The final winning vehicle will be randomly selected on November 30. Fans can invite their friends to “Like” Sumitomo’s Facebook page - www.facebook.com/sumitomotire - so that they can race against each other.

    “Sumitomo tires can be found on a wide variety of high powered, high performance vehicles” commented Jon Vance, TBC Wholesale Senior Director of Marketing. “Those owners appreciate the outstanding handling, cornering and all-season traction capabilities of Sumitomo and the great value they get for their money. We want to show our fans the same appreciation by giving them a chance to drive their favorite rides over a virtual finish line. Plus, they have an opportunity to enjoy a fantastic racing-themed experience,” he added.

    The grand prize package includes:

    • Round-trip coach class air travel for two to Charlotte, North Carolina
    • Car rental for duration of trip
    • Four day/three night hotel accommodations
    • Stock car driving experience for winner provided by Charlotte Motor Speedway (www.charlottemotorspeedway.com)
    • Admission to the stock car Hall of Fame for winner/guest (www.nascarhall.com)
    • Pre-paid Visa card to winner for incidentals

    The second and third place contestants also will receive Visa gift cards values at $300 and $200 respectively.

    Visit www.facebook.com/sumitomotire or www.sumitomotire.com for complete contest rules and details.


    About TBC Corporation
    Headquartered in Palm Beach Gardens, FL, TBC Corporation (TBC) is one of the nation's largest marketers of automotive replacement tires through a multi-channel strategy. The Company is a wholesale supplier to independent regional tire retailers and distributors throughout the U.S., Canada and Mexico. Additionally, TBC's wholesale group operates Carroll Tire, a regional tire wholesale distributor servicing independent tire dealers across the United States. TBC's retail group operates more than 2,700 franchised and company-operated tire and automotive service centers under the brands Tire Kingdom®, Merchant's Tire & Auto Centers®, NTB®-National Tire & Battery®, Big O Tires®, Midas®, and SpeeDee Oil and Lube®.

  • 1.1.2012 – Sumitomo Manufactures EPA SmartWay Verified Technologies

    Palm Beach Gardens, FL, JANUARY 2012 – Tires are an integral link in the transmission of energy from the engine to the road. Tires that meet EPA SmartWay criteria for reduced rolling resistance help save fuel and reduce vehicle emissions. That’s good for everybody. Components manufactured with SmartWay verified technologies can lower the cost of operating trucks, and lower the impact on the environment.

    Based upon data provided by tire manufacturers and EPA testing and research, EPA determined that certain tire models can provide a reduction on NOx emissions and an estimated fuel savings of 3% or greater, relative to the "best selling" new tires for line haul trucks, when used on all five axles on long haul class 8 trucks.

    Sumitomo has enhanced the value of its three best long haul patterns by engineering them for lower rolling resistance. S-Tech casing design PLUS less rolling resistance equals long mileage to removal, excellent durability, multiple retread cycles, and reduced fuel cost.

    Sumitomo offers a full range of high quality medium truck tires. Every one is designed for hard work, and is manufactured to exacting standards.

    Sumitomo has incorporated SmartWay verified technology into its Premium Series Long Haul patterns for all three axle positions. Coupled with the proven benefits of Sumitomo S-Tech casing architecture, these tires are the right choice for operators who care about long term value, and improving the environment. Sumitomo tires with SmartWay verified technology are designated with the suffix SE.

  • 10.08.2008 – Sumitomo Take Care of Business with the Launch of Three Medium Truck Radials

    East Norriton, PA, OCTOBER 2008 – Sumitomo Tire understands the need for tires that go the distance in the toughest applications. As a result, the company is introducing three new medium truck radials – the ST778 long haul steer tire, the ST709 regional steer, and the ST938 long haul drive tire – all designed with technology that delivers outstanding performance and holds the line on tire cost-per-mile.

    “These tires represent the next generation of Sumitomo medium truck radials,” says Richard Purol, Vice-President, Marketing for Treadways, LLC, the exclusive marketer of Sumitomo tires. “The tread designs and performance criteria built in to these tires specifically address the needs of each application. That’s important for safety, costeffectiveness, and optimal performance. And, they are all built with S-Tech Design, a collection of the best technical features Sumitomo has to offer.”

    ST 778

    The ST778 is the next generation Sumitomo long haul steer tire. Designed for excellent handling and retreadability, the ST778 delivers exceptional miles to removal. Flat Contact Technology delivers uniform contact pressure from shoulder to shoulder, enabling this tire to resist irregular wear across the full tread surface, especially in the shoulder area. In addition, redesigned shoulder grooves work with the wide, flat tread radius to control irregular wear, thousands of micro sipes protect the interior from punch wear, and 4/32nd” stone ejectors protect the casing from damage. With a long wearing tread compound on the outside and a cool running base rubber compound on the inside, the ST778 provides significant resistance to irregular wear.


    For regional haul operators, the shorter the haul, the faster the tires wear. That means increased costs. With frequent turns, stopping and starting, and sometimes scrubbing of curbs, regional steers have to be durable across a broad range of conditions. ST709 addresses these issue with a beefy 20/32nd” tread depth applied to a wide, flat casing for 10% more rubber volume and longer life in high scuff applications. Thick curbing ribs shield the casing from sidewall damage and stone ejectors protect the casing from damage in the base of the groove.

    Chevron block center ribs with lateral sipes effectively cut water film on wet roads for enhanced traction and safety.

    The ST709 is suitable for high-speed regional transport, local P&D, school buses, equipment haulers, refuse trucks, and even urban dump trucks primarily operating on paved surfaces.


    Created to work in harmony with the ST778 and ST709 steer radials, the ST938 long-haul drive radial delivers long life, minimized irregular wear, excellent traction, and handling stability.

    The ST938 features a super-deep 30/32nd” tread depth applied across a wide, flat radius to dramatically improve tread life. Bold tread elements deliver an optimal combination of traction and rigidity, while the S-Tech Design casing yields outstanding long-term performance.

    Deep tread tires sometimes experience heel/toe wear. Solid shoulders with a rigid interior tread block configuration on the ST938 help control heel/toe wear. Increased base tread rubber reduces heat generation while running at high speeds in a long haul operation. Diamond-cut block edges fight irregular wear and resist cuts and snags.

    Sumitomo is the premium export brand of Sumitomo Rubber Industries, Ltd., one of the largest tire manufacturers in the world. Sumitomo Tires are sold throughout North America by a network of independent distributors and dealers. Treadways, LLC is the exclusive marketer of Sumitomo Tires. Established in 1985, the company offers a wide range of consumer, commercial, agricultural, and industrial tires and tire-related products. Treadways is a subsidiary of TBC Corporation, the largest marketer of replacement tires in North America. Additional information on Sumitomo Tires can be found at www.sumitomotire.com.

    S-Tech Design is a collection of the most advanced technical features Sumitomo has to offer. Named for the S-shaped sipes in the ribs of the new ST778, S-Tech Design represents much more. It is the optimal combination of specific features in each new truck tire line working together for maximum performance and durability.

    S-Tech Design features include:

    • Flat Contact Technology
    • Micro sipes on the rib edges
    • Redesigned shoulder groove
    • Increased tread rubber gauge
    • Larger tread volume
    • Tread groove protectors
    • Curbing rib
    • Chevron block center rib
    • Super deep and wide tread
    • Dual layer bead apex
    • Diamond cut block edges
    • Traction and block rigidity

    Flat Contact Technology

    Through many years of research both in the laboratory and in the market, Sumitomo has now finalized with confidence “Flat Contact Technology”. This sophisticated technology minimizes irregular wear by controlling the contact pressure in the tire footprint to provide sufficient tread width and tread depth.

    Flat Contact Technology delivers uniform contact pressure from shoulder to shoulder. The contact length of the shoulder rib in the tire footprint is almost equal to that of the center rib, meaning that the contact patch is kept square while in contact with the ground. This leads to uniform contact pressure distribution and significant resistance to irregular wear.

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